Moca Network Partners with Oyunfor to Bring Digital Identity to Turkish Gamers
- Integration of Moca Network's AIR Kit SDK into Oyunfor will enable access to Moca Network's digital identity for millions of gamers.
- This digital identity will be interoperable, allowing players to use their gaming profile and benefits across different games and platforms.
Hong Kong, China — Moca Network, a flagship project by Animoca Brands that is building the world's largest chain-agnostic decentralized digital identity network, today announced a partnership with Oyunfor, Türkiye's leading digital gaming marketplace. The partnership will integrate Moca Network's AIR Kit SDK into Oyunfor, providing more than 6.2 million Turkish gamers with personalized, credential-based rewards and simplified Web3 onboarding.
Following the integration of AIR Kit, Oyunfor will develop feature-rich applications powered by smart accounts and verifiable credentials. AIR Kit's plug-and-play permissions enable the integration of universal accounts, wallet and identity modules directly on the Oyunfor platform, where users will be able to maximize access to rewards under a unified identity. Verifiable credentials issued to Oyunfor users will enable tailored gaming offers, including activity-based rewards, discounts on future purchases, and MOCA token incentives.
Additionally, credentials issued by Oyunfor through AIR Kit will be interoperable across the broader Moca Network ecosystem, enabling gamers to use their gaming and KYC credentials to unlock benefits and rewards on other partner platforms, further enhancing the value and utility of users' digital identity.
What the partners said
Kenneth Shek, project lead at Moca Network, said: "Türkiye has always been an important market for Moca Network, with a highly supportive community that has become increasingly crypto-savvy in recent years. Decentralized identity is becoming a necessity, not a choice, and driving real-world use cases and applications is the best way to fulfill our mission of putting data control and value back into users' hands. We are excited to collaborate with Oyunfor to onboard millions of Turkish gamers to the next generation of digital identity."
Mehmet Dumanoğlu, CEO of Oyunfor, said: "The integration of Web3 technologies into the gaming world is transforming the industry. As a platform that reaches millions of gamers in the Middle East, we place great importance on making a difference in digital identity and data security. Through this strategic collaboration with Moca Network, our users will not only enhance their in-game experiences but also have the opportunity to protect and take ownership of their own digital identities."
Context
Moca Network is the identity ecosystem of Animoca Brands and a key partner in the launch of Moca Chain. The collaboration with Oyunfor marks another targeted mass adoption strategy, this time in Türkiye, and follows the successful integration of AIR Kit into SK Planet's OK Cashbag, South Korea's largest integrated rewards service with 28 million KYC'd users.
About Moca Network
Moca Network is building the world's largest chain-agnostic decentralized identity network, with infrastructure for reputation, verification for access and rewards, and interoperability across industries and ecosystems. As the identity ecosystem of Animoca Brands, Moca Network brings together over 570 portfolio companies, more than 700 million addressable users, and a diverse range of enterprise partners.
About Oyunfor
Oyunfor is one of Türkiye's leading e-pin and digital game-code marketplaces, established in 2006 under MGM Bilgi Teknolojileri A.Ş. Oyunfor has built a reputation for reliability and quality in the digital gaming goods space, partnering with 85+ major publishers including Google Play, Microsoft, Steam, Tencent, EA, Ubisoft, Riot Games, and Bethesda.
With a fully localized, multilingual platform, Oyunfor serves millions of active users across Türkiye and MENA, offering 24/7 live customer support, multiple payment options, and instant delivery of PC and console game keys, mobile currency, gift cards, and TV-entertainment codes.
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